"Ask Your Developer" Book Launch & Fireside Chat with Jeff Lawson
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KATIE BOFSHEVER

Design Partner, GV

As VP of Digital Media at GV, Katie Bofshever crafts innovative and creative solutions for the digital space, specializing in minority consumers.

2:00pm

Understand

Lightning Talks on Business Goals

Learn to understand and tackle problems from many different points of view. Discussions should highlight business goals, success metrics, technical capabilities and potential challenges, and relevant user research.

"Ask Your Developer" Book Launch & Fireside Chat with Jeff Lawson

Join Kapor Capital in launching, "Ask Your Developer: How to Harness the Power of Software Developers and Win in the 21st Century" by software developer turned CEO of Twilio, Jeff Lawson. Focused on creating a new playbook for unleashing the full potential of software developers in any organization, how to help management utilize this valuable workforce to enable growth, solving a wide range of business problems, and driving digital transformation, Jeff will be interviewed by Bitwise Industries founder and CEO, Irma Olguin Jr, and answer questions from attendees.

January 
27
, 
2021
 | 
10:00AM
 – 
11:00AM
Register Here
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The Minimal NYC

Introducing The Minimal NYC. An app that connects you to people who are willing to trade lives. For real. Ever wonder what it’d be like to be a music teacher in Nashville? A children’s book illustrator in Brooklyn? A human rights activist in DC?


It’s a social network that facilitates real life swaps: you go to someone’s city, live in their home, hang with their friends and family, do their jobs, attend their events and activities. Yes, it’s totally intense… and it’s totally thrilling. Call us crazy, but we don’t think the best memories are made in the comfort zone.

 
Come check us out at the party (and sign up for The Minimal NYC account at one of our stations while you’re at it). Bottom line: it’s a startup launch. Good times will be had by all.

Speakers

Jeff lawson


Jeff Lawson is co-founder and CEO of Twilio, one of the world’s fastest growing technology companies. Millions of software developers and hundreds of thousands of companies use Twilio’s platform to add communications to the websites and apps you use daily.


A longtime software developer himself, Jeff founded Twilio in 2008, and now leads the public company. In his 12 years as Twilio’s CEO, Jeff led Twilio's 2016 IPO, which broke a half year drought in the public market and opened the floodgates for technology company IPOs again, won the 2017 TechCrunch award for Founder of the Year, and graced the cover of Forbes magazine.


Jeff launched his first company, the online academic content site Versity.com, from his dorm room as a twenty-year-old college student. After Versity, Jeff was the founding CTO of StubHub, the leading online ticketing exchange, and was one of the first product managers at Amazon Web Services, the world’s leading cloud computing platform.


A movie buff, Jeff earned a dual degree in Computer Science & Film/Video from University of Michigan. He lives in San Francisco with his wife and children.

IRMA L. OLGUIN JR.

 

CEO & Co-Founder Bitwise Industries

In 2013, Irma L. Olguin Jr. decided to build a company focused on strengthening the tech industry in Fresno, Calif. and leveraging it as the economic driver to remake the city. In 2019, the company secured one of the largest series A rounds of funding ever for a female Latinx led company. Bitwise Industries now operates with the goal of activating human potential for the technology industry in underdog cities across the U.S. As CEO and co-founder, Irma oversees the company’s operations teams, as well as the technology-focused training program of Geekwise Academy, and software development firm, Shift3 Technologies. A main component of her role is ensuring the company’s fidelity to mission, strategy, and long-term goals.


Previously, Irma created 59DaysOfCode, a software development competition to highlight and encourage the Central Valley’s tech industry. She co-founded Hashtag, an open workspace for designers, developers, and entrepreneurs to collaborate. And, she co-founded Edit LLC to solve efficiency and data issues in the agricultural industry.

Agenda

9:00am

Understand

Lightning Talks on Business Goals

Attend small group workshops about mobile ads, mobile responsive site and mobile app development. Learn about the rapid rise of mobile browsing (and what that means to us) in our interactive globe installation. And hear from Faizaam Ghauri , Founder of The Minimal NYC, about how to get caught up -- and then get ahead.

10:25am

Define

Jessica Annas Defines the User Journey

We’re capturing more data than ever before. And we’re doing it more precisely. But we’re still not using data to its full potential. Used well, numbers can teach us about each other, inspire our creativity and help us take risks and innovate in our work.

12:00pm

Diverge

Ashton Ajayi Discusses Diverge Methods

Ashton Ajayi of Pixel Palace will explain how marketers can use our insights and knowledge about the customer to influence and improve the bigger business strategy.

1:15pm

Decide

Chris Logan Reviews Decide Methods

Everyone’s focusing on it, but it’s not a focused word. What does it mean exactly? Why does it matter? And how do we do it right? Attend small group workshops about mobile ads, mobile responsive site and mobile app development. 

“Design is not making beauty, beauty emerges from selection, affinities, integration, love.”

Louis Kahn

The Minimal NYC

Architect

"Ask Your Developer" Book Launch & Fireside Chat with Jeff Lawson

All proceeds of Ask Your Developer are going to organizations who are working to ensure that developers and technologists of the future reflect the diverse world around us, one of the beneficiary organizations being SMASH.

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